To bemoan the materialistic culture in which we live, especially in a place like Silicon Valley, is sort of like eating your chocolate cheesecake and hating yourself for the calories at the same time. There’s no way we’ll give up that cake, even if no one else can afford it.
A lot of folks in this area know they have it good, really good, but they don’t want you to hate them for it. So they quietly move to the big house, visit the island for the summer, or cash the stock options. Their friends try to be happy for them, even as their faces turn monster green.
Then some of us have kids and are introduced to raw materialism on a whole new level. Enter the phenomena of the birthday party goody bag.
The most simplistic way this quid pro quo system works is this: A child enters a birthday party, expecting and most often demanding that a goody bag will be presented to them as they exit the party. In other words, “Here’s your flying airplane kit, now where’s my goody bag?”
Most parents I know have quietly or not-so-quiety given up fighting the good goody bag fight. We just accept that our kid will have a love affair with his goody bag that far surpasses anything he might feel for the friend who invited him to the party.
It’s a startling realization about materialism and our children. Sometimes you can see the kids eyeing the bags well before the party ends, or even running a caressing finger across the bag, longing to dump out the contents and dive in. “Get me out of here” their rolling eyes say. “I don’t want these people, I want my stuff!”
Last weekend, following another birthday party (we attend at least 12 a year I’ve calculated), I peeked at the guts of my son’s goody bag sprawled on his bedroom floor…a plastic whistle, several bags of candy, washaway tattooes, a finger puppet, lip gloss, a tiny coloring book with pen, a bright blue ball and several other plastic “thingys,” whose function remains a mystery.
The bag bought me some time. Except for fights with his younger sibling, who demanded her own goody bag, we lost our kid for at least an hour as he counted, sort, categorized and hid his loot. From my vast experience at birthday parties, I’ve concluded that goody bags need not be fancy, bright colored or Martha Stewart-made-to-order to do the job. But sizes does matter. A large, even brown bag, socked with candy, preferably enough for a diabetic coma after the birthday party, will usually do the job as long as a few other plastic throwaways are included. A child should be able to sort, categorize and covet her goody bag after the party, long enough to let you collapse with exhaustion and bemoan the fact that the younger sibling in the house is now screaming for a goody bag, too.
I understand that Hollywood is big on goody bags. Those actresses in need a big meal are far more likely to receive a big goody bag, possibly several a day, bulging with Tiffany-like treasures. It’s a game of mass marketing and consumption, starting with our starlets and trickling down to our tots.
And what of other grown-ups we know and their obsession with goody bags? Maybe the “bag” is, in fact, your garage and the goody is the raging red convertible your spouse just had to buy.
Occasionally I will indulge in a certain skin product to fight those laugh lines and the lovely salesperson will give me a “gift bag” with my purchase. I squeal all the way home, far more delighted with my gift bag than the ointment that is supposed to lift and separate the crevices around my mouth.
The fast food chains have caught onto to our kids quest for the goody bag. Consider the happy meal phenomena. After I talk them into the apple slices instead of the French fries, I can thankfully remind my kids that the boy toy or girl toy will also be in the bag. Give up the transfats, but keep the toy. Life without goody bags and junk food will surely be unbearable.
Then there are the goodies that we adults know all too well. Big houses, summer houses, swimming clubs, cars, stock options, private schools, the basic gamut of social economic status in this area. Without our goodies, one might ask, what would we be?
That base, shameful feeling of jealousy is something most of us don’t like to feel, let alone show. To be jealous of someone’s goodies is beneath us, we tell ourselves. Our kids, on the other hand, are raw with emotion, pride and entitlement around their goodies. If they’re jealous, we see it. If they’re boastful, we hear it, all the while telling them not to feel that way.
A good friend once defied code and did not give out goody bags at her son’s birthday party. My son still hasn’t gotten over the slight. I, on the other hand, am praying it’s the start of a revolution!